🛠️
YourToolsKit
🌐 Free SEO Tools Online

Free SEO Tools Online

Free browser-based SEO tools for bloggers, digital marketers, content creators, and web developers. Generate optimised meta tags with a live Google search preview, create Open Graph tags for social sharing, build robots.txt files, generate XML sitemaps, and analyse your existing meta tags — all free, all instant, no sign-up required.

Browse 7 Tools ↓Browse all 72 tools

SEO Tools That Actually Matter

Search engine optimisation starts with getting the basics right — compelling meta titles, accurate descriptions, proper Open Graph tags for social sharing, a clean robots.txt, and a complete XML sitemap. These tools help you get those fundamentals right quickly, without needing to learn complex SEO platforms or pay for expensive subscriptions.

Common Workflows

Step-by-step guides for the most common use cases

📝
Optimising a New Page
  1. Open Meta Tag Generator
  2. Enter your page title and description
  3. See live Google search preview
  4. Copy the HTML meta tags
  5. Add to your page head section
📱
Setting Up Social Sharing
  1. Open Open Graph Generator
  2. Enter title, description, image URL
  3. Preview how it looks on Facebook
  4. Check Twitter Card appearance
  5. Copy OG tags to your page
🤖
Configuring Crawling
  1. Open Robots.txt Generator
  2. Select which bots to allow or block
  3. Set disallow paths for private areas
  4. Add your sitemap URL
  5. Download and upload to your root directory
🗺️
Building a Sitemap
  1. Open XML Sitemap Generator
  2. Add your page URLs
  3. Set priority and change frequency
  4. Generate the XML file
  5. Submit to Google Search Console

Frequently Asked Questions

Everything you need to know about these tools

What is a meta tag and why is it important for SEO?

Meta tags are HTML elements in the head section of a page that provide information about the page to search engines and browsers. The most important for SEO are the title tag (appears as the blue link in Google results) and meta description (the snippet of text below the title). A well-written title under 60 characters and a compelling description under 160 characters can significantly improve click-through rates from search results.

What are Open Graph tags and why do I need them?

Open Graph (OG) tags control how your page appears when shared on social media — Facebook, Twitter, LinkedIn, WhatsApp. Without OG tags, social platforms guess which image and title to show, often with poor results. OG tags let you specify the exact title, description, and image that appear when someone shares your link. Our Open Graph Generator creates both OG and Twitter Card tags in seconds.

What should I put in my robots.txt file?

Your robots.txt should block directories that should not be indexed — admin areas, login pages, cart pages, internal search results, and duplicate content. Always add a Sitemap directive pointing to your XML sitemap. Do not block CSS, JavaScript, or images as this can hurt your search rankings. Our Robots.txt Generator includes presets for WordPress, Shopify, and custom sites.

How often should I update my XML sitemap?

Update your sitemap whenever you add or remove pages. For blogs, regenerate the sitemap after every new post. For static sites, regenerate when adding pages. Submit the updated sitemap URL in Google Search Console after each update. Most CMS platforms (WordPress, Shopify, Webflow) generate sitemaps automatically — use our generator for custom-built sites.

What is the ideal length for a meta title and description?

Meta titles should be 50-60 characters — Google typically truncates at 60. Include your primary keyword near the beginning and your brand name at the end. Meta descriptions should be 140-160 characters — enough to be compelling without truncation. Include a call to action and the primary keyword naturally. Our Meta Tag Generator shows a live preview of exactly how your tags will appear in Google search results.

Related Tool Categories

Text ToolsDeveloper ToolsAI Content Tools

Need a different tool?

YourToolsKit has 72 free browser-based tools for developers, marketers, CA professionals, and more.

Browse all 72 tools →Try AI Agents